After 38 hours of research evaluating 97 products, we picked Anastasia Beverly Hills Brow Gel as our top choice.
If you lived through the 90s and early 2000s, there’s a high chance you over-tweezed back in the heydays of the super-thin, super arched brows. But these days, thicker brows are in vogue.
Judging from the popularity of brow icons like Cara Delavigne, Lily Collins, and Zendaya, it truly is the most coveted feature of the decade. And we’re not surprised. After all, there’s just something about full and fluffy eyebrows that screams youth and sophistication.
But here’s the kicker:
Not all of us are blessed with lush, envy-worthy brows. But hey, that’s what makeup is for, right? Fortunately, we have dozens of amazing brow products at our disposal, and they make the brows-on-fleek life more than achievable.
Want to know the best part?
We’ve gone through tons of eyebrow products — from pencils to setting gels to brushes — to separate the wheat from the chaff and find out which ones among them really deserve your hard-earned cash.
Ready to give your brow stash a total makeover? Check out our faves below!
Our editors independently research, test, and recommend the best products; you can learn more about our review process here. We may receive commissions on purchases made from our chosen links.